How To Have A Chilled Out Holiday Season
Dec/090
Feeling snowed under in the run up to the Christmas?As kids we look forward to this time of year. There’s the advent calendar, lights, tree, decorations, school vacations, stocking, a visit from Father Christmas and, of course, the long anticipated presents.But sadly, once you’ve grown up, with all the responsibilities and obligations being an adult entails, your Christmas spirit can get snuffed out. Even thinking about the planning, preparation and costs involved can fill you with dread.
Is Google Ready to Handle Your Business? (Part 2 of 2)
Oct/090

In part 1 of this post, I discussed the communications offerings that Google offers and the role they might play for small- and medium-sized businesses. In this follow-up, I will cover their productivity and promotional services, ranging from the productivity suite Google Docs to the free hosted blogging service Blogger. While Google’s communications tools are generally quite excellent, their productivity and promotion tools are much more a mixed bag. After the overview of Google’s various services, then, I’ll offer a short analysis of how well-suited Google apps are for business use overall, as well as discuss some new tools that might make a big impact in the near future.
Productivity Apps
Google Docs offers a reasonable alternative to costly office suites, although for complex work comes up short of Microsoft Office or even OpenOffice.org’s desktop-based software. Consisting of a word processor, spreadsheet, and presentation software, Docs imports from and exports to all of Microsoft’s default formats (although it cannot save to Office 2007’s docx format yet).
The word processor is great for creating, editing, and viewing short documents, offering a range of formatting options typical to basic word processing tasks. For longer documents, however, Docs comes up lacking: page numbers can only be applied to printed output, and the size of the document itself is limited to 500K, plus up to 2MB per inserted image. This makes Docs poorly suited to the creation of technical or training manuals, as well as formal documents like legal briefs.
Spreadsheets and presentations are similarly size-limited. Spreadsheets can be up to 256 columns, 200,000 cells, or 100 sheets, whichever is reached first. Presentations started within Google Docs are not limited in size, but imported presentations are limited to 10MB or 200 slides. Below those limits, however, both applications are very strong. The spreadsheet allows you to use most common spreadsheet functions and even populate cells with data pulled from Google searches. A form generator makes it possible to collect data from, say, website users, and view the data as a Google spreadsheet.
The presentation editor is well-designed, making putting presentations together about as easy as it is with any other program. A number of themes are included, and you can import your own backgrounds as well. Giving presentations is another story, however. The presentation mode, even when you use F11 to make the browser full-screen, still includes a Google toolbar at the bottom of the screen, detracting attention from your slides. You also won’t be able to control your presentation using a PowerPoint remote.
Where Google Docs excels is in collaboration and sharing, making very effective use of the Internet to get work done. Documents and spreadsheets can be easily edited by multiple users, with tracking and permissions to make sure nothing irreparable happens. Presentations can be delivered remotely, paired with Google Talk and controlled from the host’s computer. Anything created with Google Docs can be shared on the Internet, either as a webpage or as an embedded document.
The newly released Google Apps Sync for Microsoft Outlook allows Premium subscribers to use Google Apps as a replacement for Microsoft’s expensive Exchange. Installed alongside Outlook, the program allows calendars and contacts, to be shared and searched across your company, with features like schedule availability that users expect from Exchange. Notes, tasks, and journals are not shared, but for businesses that don’t rely on them too heavily, this might be a fairly effective replacement for Exchange. A migration utility allows existing Exchange systems to be easily transferred to your Google Apps account, making the whole process transparent to your employees. (A similar program exists for Lotus Notes users.)
Google Sites, a simple-to-use wiki engine, offers further options for collaboaration. Combined with the task manager in Gmail and the Google Calendar, you can handle most basic projects fairly easily. More complex project management isn’t possible, though – for flowcharting, GANTT charting, and other project management mainstays, you’ll need a dedicated application.
Google’s Calendar is quite powerful, making it easy to add and share events. A natural language text-entry system parses statements like “Lunch with Bob Smith at Joe’s Cafe at noon on June 27th,” or you can add appointments using a form. Calendars can be easily shared, and third-party iCal streams can be subscribed to as well. Several non-Google services, like the task manager Remember the Milk, use Google’s API to allow access to their services from the Calendar interface, as well.
On the near horizon is Google’s new Wave platform, a real-time communications and collaboration tool that combines elements of email, instant messaging, wikis, document editing, multimedia sharing, and social networking. Wave is still in invite-only testing, and as with all things Google we can probably expect it to remain in Beta for a long, long time. From what Google has released about Wave so far, it looks like it will offer great functionality to a limited audience of corporate teams and departments, where traditionally wikis might have been the main form of collaboration. For small face-to-face businesses, it’s hard to see what Wave offers, but larger businesses may find it a significant step up from current collaboration platforms.
Promotion
Google is, most properly, an advertising company, especially with their purchase of online advertising giant Doubleclick. Thus it stands to reason that for promoting your business, Google would be a fine place to turn.
Blogger, Google’s blogging service, offers a decent enough platform for a simple website. Features are limited, and the lack of customization options might make branding your site tricky, but it’s free, even if you post the site under your own domain name (which is simple to do and well-documented in the help section). For anything more complex than a simple blog, though, you’re going to want to turn to another service.
Google’s AdWords are an effective way to promote your business on the web. You choose how much you want to spend and what keywords to display your ads with, and Google handles ad placement on relevant search pages and sites that host Google ads. Make sure to add your business to Google’s local search and Google Maps at the Google Local Business Center as well, so you come up when people search for businesses in your area.
Can you run your business using Google applications and services?
So, can you run a business using only Google applications? The answer is, “it depends.” For small, local businesses, Google Apps along with a Blogger site and Google Voice might be more than enough to handle virtually everything they need. Businesses that do a significant amount of collaboration will find Google Docs useful, regardless of size.
For larger companies, as well as businesses that handle a great deal of sensitive information, privacy and security issues loom large. Having your email, documents, and other material stored on third-party servers is worrisome, no matter what Google’s policies promise. And Google is a big target for hackers and other nefarious sorts – though your data might never be targeted, there are plenty of people out there taking a stab at cracking Google just to see if it can be done.
The lack of customer relationship management (CRM) is a challenge, as is the lack of any sort of database (ironically, Google Base is not a user-programmable database). Spreadsheets combined with forms just don’t quite act as a viable substitute. A small sales team might manage, but a large sales team will need more appropriate tools.
Offline access is also a concern, one which is only partly solved by Google’s offline plugin, Google Gears. Gears ostensibly offers the ability to work offline and synchronize your updates when your computer is back on the Internet, but generally offers only a subset of the full capabilities of Google’s apps. In Gmail, for instance, you can read and reply to emails, or compose new ones, but you cannot attach files to emails when in offline mode. Google Docs is worse – access is read-only when offline, meaning you cannot create new documents or edit existing ones. So much for getting work done on the plane…
Finally, there’s the question of uptime. Google promises 99.9% uptime on Google Apps – but that’s an industry-standard promise that has little meaning for end-users. Attempting to log in only to find yourself in the middle of that .1% downtime can be a big hassle, especially if you are waiting for an important email or about to send an important document.
On the other hand, small and medium businesses experience security and downtime problems just as severe (if not more) all the time, whether through lack of expertise, user error, or just plain bad luck. And chances are you don’t have anything like the resources, personnel, and security know-how Google has at its disposal to protect you.
In the end, whether Google applications and services are right for your business depends on your needs. Carefully weigh your requirements and choose from Google’s menu of applications when they adequately fit the bill. Where they don’t, look at their competitors at Zoho, ThinkFree, and even Microsoft (such as Office Live, soon to offer online versions of Office applications). But you could do much worse than considering Google first.
Dustin M. Wax is a freelance writer and project manager at Stepcase Lifehack. He is also the creator of The Writer’s Technology Companion, a site devoted to the tools of the writing trade. When he’s not writing, he teaches anthropology and gender studies in Las Vegas, NV. He is the author of Don’t Be Stupid: A Guide to Learning, Studying, and Succeeding at College.
Follow him on Twitter: @dwax.
Birthdays, Self-Reflection, and a Better Year Ahead
Sep/090

I recently had a birthday. As I’ve gotten older, birthdays have become for me a time of intense self-reflection: where am I in my life, where do I want to be, what could I improve? They don;t depress me, like they do so many others, but they do make me think.
Birthdays are also natural times for me to make new resolutions. New Years Day has never felt like much more than an accident of the calendar, but birthdays – especially with mine falling right at the start of the academic calendar that has dominated most of my life, when I really am making a new start in much of my life with the dawn of a new academic school year – seem like a natural time to start making choices about the year ahead.
Now, I said “resolutions”, and we all know resolutions fail. My fellow Lifehack writers have written about the failure of resolutions over and over again, as for instance in Steve Errey’s post entitled pretty unambiguously New Years Resolutions Don’t Work – Here’s Why. But I think we need to reframe the idea of resolutions, to think about them not so much as goal-setting but as problem-solving.
When we think about resolutions, we tend to think of them as a matter of resolve, that is, of willpower. “I resolve to do x, y, and z.” Of course, if we had the willpower to work on our novel, pass on rich desserts, or be more outgoing at social events, we wouldn’t need to resolve those things in the first place. And so yes, they fail – and often leave us bitter and disappointed with ourselves.
But what if we thought about resolutions not so much as a matter of resolve but of solutions – that is, as a re-solution to life’s problems? My father, a great collector of quotes, likes to repeat Einstein’s dictum that “Insanity is doing the same thing over and over and expecting different results”; it seems to me that most of life’s problems remain with us because the solutions we’ve adopted don’t really solve them – and so we try the same solutions, over and over, harder and harder, thinking eventually those problems must give ground.
Consider, for example, this situation which many of us are or have been in:
- Problem: Your aren’t advancing in your chosen career.
- Resolution: Work harder, put in longer hours, apply for higher positions more often.
- Re-solution: Are you still committed to this career? Maybe you don’t have the passion and drive you had when you entered it ten years ago. If money weren’t an issue, would you still want to do what you do? What would you do? Inventory your skillset and your passions today and start looking into changing careers.
Maybe that isn’t how you’d address the problem, but you get the idea: a real re-solution needs to address the problem not in terms of what you aren’t doing often or well enough but at the very core, questioning the assumptions that the problem itself is grounded in. If you’re stalled out in your career because you no longer have any passion for it and are just putting your time in to collect a check, then a career change may well be in order – and if so, then it no longer matters that you’re stalled in your current career.
Let’s try applying this to a personal matter:
- Problem: You’ve been dating for months/years/decades and can’t seem to find someone with whom you’re interested in a relationship.
- Resolution: Get out more. Join an online dating service. Visit a professional matchmaker.
- Re-solution: What are you really looking for in a partner? Maybe you’re spending too much time and energy dating people because you should be interested in them, not because you are. Or Maybe you’re dating anyone who seems interested in you at all “just in case”. Take time to figure out the pattern in your past dating life and then act to consciously break that pattern.
Again, this may not be your re-solution, but the principle applies: whatever you’re doing isn’t working, so don’t do more of it, do something entirely different. And you can’t know what to do differently without really examining not just the behaviors that make up your current practices but the reasons you are behaving that way in the first place.
For the last few weeks, that’s exactly what I’ve been doing – re-thinking my goals, my choices, and my habits to see what simply isn’t helping to solve the things in my life that I’m not quite happy about. And, at the same time, the things I am – this isn’t about self-flagellation, but about an honest inventory of strengths and shortcomings, so that the one can be applied to the other.
Two years ago, that process led me to embrace a fledgling second career as a writer; last year, it led me to seriously rethink my approach to relationships and what I wanted in a partner; this year, who knows? I think I have some answers I didn’t have a month ago – and I have another 12 months to figure out what to do with them.
Dustin M. Wax is the project manager at Stepcase Lifehack. He is also the creator of The Writer’s Technology Companion, a site devoted to the tools of the writing trade. When he’s not writing, he teaches anthropology and gender studies in Las Vegas, NV. He is the author of Don’t Be Stupid: A Guide to Learning, Studying, and Succeeding at College.
Follow him on Twitter: @dwax.
10 More from the Webware 100
Jun/090
Last week, I looked at the apps chosen by CNet for the productivity section of the Webware 100. There were, however, 10 other sections – 9 categories of apps voted for as top in their class and an extra categories of apps chosen by the editors at CNet. This week, I want to look at a selection of applications from the rest of the Webware 100, with an eye towards their use to increase or improve personal productivity.
Some of the categories aren’t very productivity-oriented, like the music and audio section – I love Pandora and Amazon MP3, but I can’t say they help with my productivity in anything but the most indirect way (by giving me music to listen to while I’m working). The browsing category is particularly useless – picking the 10 best apps for web browsing is a bit like picking your ten best fingers. But scattered throughout the list there were some interesting apps, worth taking a look at.
1. Digsby/Pidgin
Both Digsby and Pidgin are multi-protocol IM clients, meaning you can use them to connect simultaneously to a variety of instant-messaging networks: AOL, Yahoo, MSN, Google Chat, and others. I use DIgsby, which is highly customizable with various skins, which allows me to chat in a very clean, clear, and large-fonted format that’s easy on my aging eyes. Digsby offers integration with Facebook’s chat system, which is nice – the built-in client on Facebook tends to crash on me a lot. It can also pick up your Twitter account, but I find that much too annoying and difficult to work with in Digsby, and leave Twitter duties to dedicated clients. (Interesting that there were no Twitter clients in the Webware 100…)
2. Skype
I certainly don’t need to sing the praises of Skype – the VoIP service is already beloved by many. I pay about $40 a year for a SkypeIn number, unlimited US SkypeOut calling, and voicemail, and use it as my business phone. A cheap handset attached to my desktop makes it very phone-like to respond to calls; for interviews for articles I’m working on I use a $30 Logitech headset and either CallGraph or Skype Call Recorder to record the calls to MP3 (always ask permission when using call recording software!). I also use PamFax to send faxes for a small fee (which can be taken from my Skype credit).
3. Gmail
Like Skype, the glories of Gmail are widely known. What makes Gmail more than just another email service are the various “extras” Google has added to the service, both directly and as options available through labs. Some of my favorites:
- Canned responses for saving snippets of text (up to whole emails) to reuse in future messages;
- Tasks which also integrates with Google’s Calendar, allowing you to place dated tasks directly onto your calendar;
- IMAP access which means I can check my email from wherever, online or through a client, and not worry about things I’ve read showing up as “unread” when I download my email on a different computer;
- Google Docs and Google Calendar integration allows me to view my calendar and recent Google Docs from Gmail;
- Google Chat pop-ups directly in the Gmail interface.
4. Dropbox
Dropbox is a file syncing service that has one feature that sets it apart from similar services: shared folders. You can set up a folder on your desktop that is “mirrored” on another desktop – say, a client’s or collaborator’s. Then, whenever you want to share a file to them, you just drag it into the folder, and it’s uploaded to their computer (or held until the next time they’re online). So far, I’ve only used this for work, but I think I’m going to set up two folders on my parent’s computers. The first one will be on their desktops, and I’ll use it to send them family photos and other files (since the whole concept of “email attachment” seems so confusing to them). The second will be deep inside the folder structure, which I’ll use for backing up my own files – since all they do is web browse and read email, they never come even close to using up the 160 or 320 GB of space on their hard drives, making it a perfect site for my off-site backup.
5. Drop.io
Drop.io offers an easy way to share large files – with no sign-in or registration necessary. Of course, you can create private, password-protected repositories, but you can also just upload a file and send people the drop.io/whatever URL. You can upload up to 100MB for free, and photos, videos, and audio get converted so they can be viewed or listened to online.
6. Aviary/Picnik
Aviary and Picnik are, believe it or not, high-quality online graphics editor. Aviary is the more complex of the two, offering full-featured vector and raster creation and editing, spread over 4 sub-apps. Picnik is more of a touch-up app, allowing you to sharpen, adjust colors, resize, and do other photo editing tasks. Online image editing is a bit of a solution in search of a problem – local apps like Photoshop, Photoshop Elements, or even IrfanView are more powerful and work faster, but folks with netbooks, especially those with small flash-based drives, will appreciate the ability to work on an image now and again without having to install software or wait for their slower processors to apply unsharp mask..
7. Evernote
Evernote keeps getting better and better. The basic idea is you can make notes in various ways – type directly, clip form the web or other documents, take a picture, record a voice note – and the program keeps it organized. Evernote also syncs to an online repository (subject to transfer limits) and to any other computer you install the client on. Apps for mobiles like iPhones and, just released, Blackberry allow you to create and send notes in a variety of formats from your smartphone (unfortunately, neither iPhones nor Blackberries have good enough cameras for up-close shots of text like business cards – try putting a magnifying glass or card over the lens for close-up shots). My favorite recently-discovered feature is the ability to store and index PDF files, of which I have hundreds (academic articles downloaded for various research projects). Since I have a free account, I don’t sync these online – they’d quickly use up my monthly transfer allotment.
8. Google Voice
Only available to former Grand Central users, Google Voice offers powerful call forwarding and voicemail services. Basically, you get a single number that you can have forwarded to any or all of your phones – and you can set up rules to decide what gets transferred where. Voicemails can be forwarded as audio files to your email, or you can read – yeah, “read”, since they do so-so voice transcription on your messages – them online in a very Gmail-like interface. Got a troublesome caller, maybe from an autodialer system? Mark it as spam and block it, just like email! You can also make low-cost international calls, but a) I don’t have any to make, and b) the process is a bit complex, so I’ve never tried this.
9. Windows Live Sync
You’d be forgiven for mistaking Windows Live Sync with Windows Live Mesh – both synchronize files placed into a designated folder over the Internet, and both are free. Oh, and then there’s Windows Skydrive, which doesn’t sync but, like Mesh, offers online file storage. Apparently, all these services will one day be a single service, probably called Windows Live Skymesh Sync (or, more typically Microsoft, Windows Live File Storage and Online File Synchronization for Windows, Premium Professional Version 2010). Whatever it’s called, the technologies involved are pretty slick – I use Mesh to backup my netbook, storing all my documents in a folder that’s synched to my “regular” computer’s desktop (and from there saved to an external hard drive and, through Mesh, to the Web).
10. Twitter Search
THe only Twitter-related choice in the list, this once gave me heartburn at first – I mean, really? But after a little thought, it seems a more fruitful choice. Twitter Search is what transforms the screaming multitudes on Twitter into a resource – a cross between a social network, news feed, and trend tracker. It’s real-time, which means you get what’s going on right now, and several Twitter clients incorporate it into their interfaces. I keep a couple of Twitter searches in columns in Tweetdeck – one that catches sites, tips, and jobs for writers, another that lets me know when people are talking about Lifehack, and a couple of “topic of the moment” searches for whatever I’m interested in on any given day.
Well, that’s my take on the Webware 100. A lot of the apps chosen were, to be perfectly honest, a bit… well, boring. Maybe that’s what happens when web applications stop looking like the future and start being the present? In any case, I feel like there’s more interesting stuff going on out there – maybe you’ve got a favorite web application or service that didn’t make the list? Let us know in the comments.
Dustin M. Wax is the project manager at Stepcase Lifehack. He is also the creator of The Writer’s Technology Companion, a site devoted to the tools of the writing trade. When he’s not writing, he teaches anthropology and gender studies in Las Vegas, NV. He is the author of Don’t Be Stupid: A Guide to Learning, Studying, and Succeeding at College.
Follow him on Twitter: @dwax.















Coaching is usually about ‘the big change’: generating significant new business strategies or leadership behaviours. But along the way there are dozens of small adjustments that make a big difference as well. Many of those are in the realm of technology.